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Dear Pulse Readers,
Pack your bags and clear your schedule because it’s high summer, and travel has reached a fever pitch. Despite delays, detours, and cancellations – travel is back in a BIG way.
As an agency, travel has always been a passion pillar. It’s in our DNA – as a vertical, an experience, and as a source of inspiration and connection. From airways to elegant stays, global exploration and hospitality offer up mind-expanding opportunities.
In this wanderlust-y issue of The Pulse, we’re diving into all things travel. From tips to inspire last minute summer getaways, to the trends that may prompt future treks, and ways to think about travel as a change agent for brand experiences – this edition is all about the journey AND the destination.
Whether it's a FAM trip, an influencer excursion, a consumer flyaway sweeps, a team building retreat – or just a much deserved vacation – travel is a transformative experience.
Stay inspired.
Bruce, Brian, Ed + The BMF Team
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Expert POV: The Future Of Travel
Hear hospitality experts thoughts & insights on what brand marketers should know about the next big trends in travel. Read their POV here. ➔
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The New + The Noteworthy
Everything Worth Doing/Seeing/Getting/Booking
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Loews Hotels is helping guests soak in the final days of summer with Summerfest by Loews Hotels. Celebrating Loews’ commitment to “welcoming you like family,” BMF curated the summer-long program with signature elements such as Summerfest Cocktails with Bruno Mars-owned SelvaRey Rum, Craft Mocktails, and Summerfest Cultural Safaris. ➔
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If you’ve been to San Francisco you know how many incredible experiences lay within Golden Gate Park’s perimeter. One of the highlights of traveling there is the de Young Museum, where – on October 6 – BMF will produce the second annual On the Edge benefit. The unforgettable event will highlight Bay Area artists, activists, and changemakers. Purchase tickets or explore partnership opportunities here. ➔
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Burberry is celebrating the hot szn by taking over hotel pools around the world with its Summer Monogram collection. The bookable lounge chairs are coupled with local beachy pop-up stores at select locations, offering fashionable travelers a trip to heaven on earth. The experience started in South Korea and is ending in Spain – you can find more info here. ➔
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Soak in the last days of summer with sips of wine and breathtaking design at the Donum Estate. Located in the Sonoma Valley in California, artist Olafur Eliasson and Studio Other Spaces created a colorful glass canopy that will turn your everyday wine trip into an otherworldly, multi-sensory experience. Book a tasting here. ➔
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Louis Vuitton’s iconic trunks have set the standard for high-end travel. The fashion house’s "200 Trunks, 200 Visionaries" free exhibition just touched down on Rodeo Drive to celebrate its bicentennial birthday with friends of the house personalizing their own version of the luxury luggage. Catch works of art – and history – before they go up for auction in 2023. ➔
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Expected to take its first flight in 2026, the Swiss company AirYacht recently unveiled its luxurious new mode of transportation. Constructed with a helium-filled airship, the residence will have multiple amenities, even including a swimming pool! Subscribe to see their upcoming trips here. ➔
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The Frequency
What We're Listening To Now.
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BMF client Ásgeir is one of Iceland’s most well known exports. The musician and songwriter has sold out venues internationally, seen coverage from the likes of NPR, and is one of the top selling artists in Iceland. He's releasing an LP, “Time On My Hands” via One Little Independent Records this coming October and if you aren't familiar with Ásgeir then it’s time to take a deep dive in. Start HERE with his newest single, “Snowblind”!
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The Destination
Now Departing...
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Over the last years tourist travel to Japan has been limited. However, with restrictions easing, now is the time to plan a BIG trip to Tokyo…and beyond. So snag a ticket and fly with BMF Social & Earned/PR client JAL, then check out our refreshed Tokyo travel guide and JAL’s social media for limitless inspiration! ➔
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The Sublime
Creators, Innovators, And Cool $#!+ You Should Know About.
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If you’ve considered space travel for your next big vacation, Space Perspective needs to be on your radar. The company recently unveiled a redesign of its travel capsule Spaceship Neptune. The state-of-the-art spacecraft is designed to give passengers a 360-degree panoramic view during their trip. Learn more here. ➔
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BMF client W Hotels recently announced their collaboration with Coca-Cola and entrepreneur Will.i.am’s EKOCYCLE products – specifically their bed sheets made out of plastic bottles! You can book a night to try these surprisingly soft sheets here! ➔
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What if your next travel destination could be in the middle of two mirrored buildings? The Line is Saudi Arabia’s freshly-announced eco city running on 100% renewable energy with no cars and no roads. The 100 mile city will be able to accommodate 9 million people and is advocating a “perfect climate” all-year-round. Future or imagination? Read more here. ➔
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With luxury travel back and a renewed excitement to see the world and hit the beach, resortwear has been booming. At the center of the trend is designer Louisa Ballou whose sensual, tropical pieces can be worn from the pool to the lounge. Don’t take our word for it – her celebrity following spans from Dua Lipa and Kylie Jenner to Bella Hadid. Explore her latest collection here. ➔
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If you’re traveling to Japan, take time to enjoy The Mosaic Museum, a building reflecting the beautiful relationship between the earth and ceramics. Believing that the earth is the world’s most fundamental structure, pine trees were used as roof tiles on the sides. Holding more than 10,000 various tiles, you can book your ticket here. ➔
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By building exquisitely designed hotels and resorts in the most inspiring locations on earth, Aman has become synonymous with luxury. Now they’re taking their understanding of opulence and excellence beyond the hotel doors and expanding into fashion, homewares and even furniture. Take a look here. ➔
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The Week In Review
ICYMI...
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Travel
- Travel Expert Says Luggage May Cause More Problems on Flights ➔
- How to Alleviate the Headaches of Holiday Travel ➔
- 5 Travel Trends for Summer 2022 ➔
- Worldwide Luxury Tourism Industry Expected to Reach $82 ➔
- Travel Innovators of Summer 2022 ➔
Fashion & Beauty
- 30 Fashion and Beauty Items to Get You Through Summer ➔
- California’s Plastic Law Puts Beauty and Fashion on Red Alert ➔
- A Vibe Change is Taking Copenhagen Fashion Week Beyond the Ganni Girl and “Copencore” ➔
- YouCam Makeup Partners with Hamptons Fashion Week ➔
Entertainment
- Filmmakers from Across the World Travel to San Antonio to Show Their Work ➔
- Billboard Expands in Asia with Launch of Billboard China ➔
- Britney Spears Set to Make Musical Comeback with Elton John on ‘Hold Me Closer’ ➔
- ‘Days of Our Lives’ Ends Run on NBC, Moves to Streaming on Peacock ➔
Technology
- AI Robots May Help Predict what Hotel Guests Want ➔
- Travel News: Space Balloons, Floating Hotels, and Supersonic Jets ➔
- Travel Tech Rollup Mondee’s Public Debut Sets Stage for New Organic Growth ➔
- Hotel Industry Continues Digital Age Evolution with the Metaverse ➔
Media
- Variety Expands Twitter Partnership With Launch of Trending Movie Charts ➔
- HBO Max and Discovery+ WIll Combine into Single Streaming Service ➔
- Snapchat Launches Parental Controls ➔
Events
- How to Attend the Biggest Sports Events in the World ➔
- New Events in Melbourne Attracting International Visitors ➔
- LEGOLAND Resorts Announces Brick-or-Treat Halloween Events ➔
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