We Are BMF
Made To Inspire

The 1619 Project

BMF, is an award-winning global experiential agency offering a variety of services across integrated marketing, including experiential strategy, design and production, sponsorship and partnership marketing, social media and influencer engagement, content creation, data and analytics, talent procurement and public relations. 

OBJECTIVE

Provide an atmosphere that generates buzz, awareness, press, and advocacy from top tier celebrities for the on-channel launch of Hulu’s The 1619 Project.

About the project

At the premiere of Hulu’s The 1619 Project, BMF offered guests the opportunity to celebrate the undeniable contributions made to the United States by Black Americans. BMF brought spaces within the Academy Museum to life by integrating a variety of mediums including food, design, music, and art. Guests were presented with an exclusive screening, Q&A with show creators, and a fully immersive post-screening reception. 

 

RESULTS

  • 268
    Attendees
  • 45%
    BIPOC Vendor Contribution
 

HOW WE COLLABORATED

Experiential Activation / Design & Production / Creative Strategy