OVERVIEW

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Highlights

BMF partnered with Carrera Sunglasses to create an original concept called the Carrera Escape, providing a fresh hot-weather escape in key markets across US and Latin America, including Mexico City from 2009, with future iterations stretching to 2012.

Shortly thereafter, BMF partnered with W Hotels & Vitaminwater to debut Madonna: A Transformational Exhibition,a traveling multi-media exhibition featuring never-before-seen photographs of the ‘80s music icon. The event launched at W Mexico City, before BMF took the exhibition on a global tour to other W Hotels in the Far East and the US.

Marriott Bonvoy Co-Branded Credit Card Launch...

KEY PROJECTS

Carrera Escape Series (2009 - 2011)

An elevated pool-deck event concept providing exclusive access and trendy urban lifestyle havens for the city’s VIPs and media.

Carrera Escape (2012)

A branded bar and lounge on the pool deck of Hotel Habita, as the final event as part of the brand’s Latin American tour.

Carrera 6000 (2012)

A hosted bar and lounge to launch the brand’s latest product, Carrera 6000, to media and VIPs.

W Hotels: Madonna A Transformational Exhibition (2012-2013)

A traveling multi-media exhibition featuring never-before-seen photographs of the music icon in the 1980’s.