We Are BMF
Made To Inspire
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Chile

BMF, is an award-winning global Integrated Creative Marketing Agency offering a variety of services across integrated marketing, including experiential strategy, design and production, sponsorship and partnership marketing, social media and influencer engagement, content creation, data and analytics, talent procurement and public relations. 

OVERVIEW

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Highlights

In 2012, as part of BMF’s partnership with Carrera and the Carrera Escapes Latin American tour, we hosted the Chilean event at the breath-taking rooftop of the W Santiago during Lollapalooza. Guests included bands playing at the festival and local VIPs, with optical partner Rotter y Krauss encouraging guests to try on the latest Carrera Sunglasses range. In March, the Carrera Escape moved to Whiskey Blue, the W Santiago’s new indoor lounge, with performances from DJs and bands including Foster the People, Skrillex, and the Foo Fighters.

In 2013 BMF collaborated with Polaroid to design and produce a trade show booth at the Santiago Chile Half Marathon Expo. Running enthusiasts and marathon participants tried on the new Polarization line of products and entered a competition to win a year of free training with famed Chilean runner Matias Anguita. Over a thousand visitors over the three day period were given access to Polaroid’s newest product line, increasing the brand’s consumer awareness.

Inspired by the brand’s commitment to discovery, BMF partnered with Renaissance Hotels’ to ideate and produce a Grand Opening event that celebrated cultural curiosity and sophistication in true style and fashion.  The  grand opening featured a 150-person VIP  Inauguration Ceremony and a Launch Party for 500 influencers and tastemakers. Santiago’s most influential tastemakers, entrepreneurs, artists, media and VIPs were invited to discover the property, positioning it as a forward-thinking lifestyle-influencer for culture and class.

KEY PROJECTS

Carerra Escape Santiago (2012)

Hosted during Lollapalooza, the Chilean leg of the series’ global tour took over the rooftop of W Santiago.


Polaroid Marathon de Santiago (2013)

Produced a branded booth at the Santiago Chile Half Marathon Expo introducing runners to Polaroid’s news product line.


Renaissance Hotels Santiago (2014)

Produced the hotel’s Grand Opening Event with 150 of the city's most influential VIPs, tastemakers and media.

HOW WE COLLABORATED