We Are BMF
Made To Inspire
recording neon sign spotify.png

Holiday Gifting 2022

BMF, is an award-winning global experiential agency offering a variety of services across integrated marketing, including experiential strategy, design and production, sponsorship and partnership marketing, social media and influencer engagement, content creation, data and analytics, talent procurement and public relations. 

OBJECTIVE

To develop a custom gifting program that is not only special, but curated with the Spotify brand ethos in mind. Ensure a personalized touchpoint for the recipients, and keep the Spotify brand top-of-mind in an engaging and authentic manner entering into the New Year.

ABOUT THE PROJECT

Spotify knows their podcasters play an integral role the lives of the brand’s target demographic, so for the 2022 holiday season, Spotify tapped BMF to curate a meaningful gift for their community of creators. BMF designed and fabricated, a custom-themed, vibrant neon sign to “light up” recipients’ spaces with inspiration just in time to kick off the new year. 

 

RESULTS

  • 500
    Recipients

HOW WE COLLABORATED

Design & Production / Curated Mailers