We Are BMF
Made To Inspire
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Forgotten Runes Wizard's Cult

BMF, is an award-winning global experiential agency offering a variety of services across integrated marketing, including experiential strategy, design and production, sponsorship and partnership marketing, social media and influencer engagement, content creation, data and analytics, talent procurement and public relations. 

OBJECTIVE

Bring the Forgotten Rune’s Wizards Cult to life by inviting the community of NFT holders together for the first IRL experience to network and see the Runiverse in person while creating buzz during NFT.NYC.


ABOUT THE PROJECT

Magic Machine brought a real world experience of the Runiverse to their community, celebrities and influencers and curious convention attendees. The event included multiple activations tying back to the thematic elements of the brand, a street team to pass out newly printed comic books, and a live performance by Oliver Tree.



 

RESULTS

  • 25k
    Comics Distributed Across Manhattan
  • 750
    Attendees
  • 100M+
    Media Impressions

HOW WE COLLABORATED

Experiential Activation / Design & Production / Creative Strategy / Talent Management