We Are BMF
Made To Inspire
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Amazon Prime Day

BMF, is an award-winning global experiential agency offering a variety of services across integrated marketing, including experiential strategy, design and production, sponsorship and partnership marketing, social media and influencer engagement, content creation, data and analytics, talent procurement and public relations. 

Austin, Texas

OBJECTIVE

Execute an immersive brand dinner and preview event in support of Amazon Prime Day 2022 that will not only reward Creators with a community-driven experience and turnkey content capture opportunities, but that will additionally provide them the tools and resources they need to have their most successful Prime Day yet with the Amazon Influencer Program.


ABOUT THE PROJECT

BMF strategized and executed a can’t miss, dream staycation-inspired overnight getaway in Austin, Texas to reward top Amazon Creators in Texas markets, and provide them with exclusive Prime Day deal previews and ample content opportunities. Talent were able to see a sneak peek of the top product deals throughout the day, and enjoyed a beautifully designed dinner with the Amazon team at night.   

 

RESULTS

  • 3.2M+
    Impressions
  • 168
    Posts & Stories
  • 26
    Creators Attended


Los Angeles, CA

OBJECTIVE

Execute an immersive brand dinner and preview event in support of Amazon Prime Day 2022 that will not only reward Creators with a community-driven experience and turnkey content capture opportunities, but that will additionally provide them the tools and resources they need to have their most successful Prime Day yet with the Amazon Influencer Program.


ABOUT THE PROJECT

BMF strategized and executed a can’t miss dream staycation-inspired overnight getaway in Los Angeles to reward top Amazon Creators in California markets, and provide them with exclusive Prime Day deal previews and ample content opportunities. Talent were able to see a sneak peek of the top product deals throughout the day, and enjoyed a beautifully designed dinner with the Amazon team at night. 

 

RESULTS

  • 591K+
    Impressions
  • 46
    Posts & Stories
  • 29
    Creators Attended


New York, NY

OBJECTIVE

Execute a two-day program in support of Amazon Prime Day 2022 that will not only reward Creators with a community-driven experience and turnkey content capture opportunities, but that will additionally provide them the tools and resources they need to have their most successful Prime Day yet with the Amazon Influencer Program.


ABOUT THE PROJECT

BMF strategized and executed a two-day content capture playground, in NYC, where Creators learned about the best new products, the deals of the year, and batch the thumb-stopping content their followers have been dreaming of. VIP talent were additionally invited to a Deal of Dreams dinner directly with team Amazon to further build relationships and a sense of community between talent and the Amazon Influencer Program.

 

RESULTS

  • 4.1M+
    Impressions
  • 220
    Posts & Stories
  • 130
    Creators Attended


HOW WE COLLABORATED

Experiential Activation / Design & Production / Influencer Amplification / Creator Events / Content Creation / RSVP Management / Creative Strategy