OBJECTIVE
Recruit net-new Amazon Creators to the affiliate program with an entertaining and inclusive Pride Month moment.
ABOUT THE PROJECT
The Pride Month moment took place Thursday, June 9th, at 3 Dollar Bill, and allowed Creators of all categories to connect and celebrate Pride with their community! The very colorful PINK evening experience boasted drag performances and 220 influencers & talent who had the opportunity to shop creator-curated Storefronts and celebrate “Pride Out Loud” with Amazon.
RESULTS
- 220
Attendees - 129K+
Engagements - 23
In-Feed Posts - 3.5M+
Impressions - 48K+
Video Views
HOW WE COLLABORATED
Creative Strategy / Campaign Development / Partnerships / Influencer & Media Management / Design & Production
